★Ashlee's+Reflection


 * Yoonji Reem - Reflection**

Our group started the video with Mao Zedong's quote about country's hope. The quote emphasizes the point that he places a huge expectation and hope on the people. The quote, “Our hope is placed on you”, seems like Mao Zedong is supporting people for a better future. After the quote, we transit to a scene where people marches towards the Chinese flag with Mao's face on it. By inserting that scene, our group represented people's loyalty and respect towards the Chairman Mao. We also meant to show how everyone, without a single doubt, believes in Mao and follows him. Following by that scene, we showed the scene of people making the 'Little Red Book' in the factory. We inserted that scene in the commercial because we wanted to emphasize a point that Mao used his cult of personality by inserting his picture in the book and demanding people to carry the book every where they go. By showing the clip of us walking with the 'Little Red Book' in our hands, we tried to tell that no matter what status they were in, (we selected roles as Red Guard, peasant, and merchant) people had to carry around the book and respect Mao Zedong. At the end of the commercial, we placed a scene where we were clapping, saying "We all love Mao Zedong." Even though that is a very short phrase, it represents how people have to pretend to look up to Mao or actually respect him because of his cult of personality.

Overall, the main key of the commercial puts on emphasis on Mao's cult of personality and we tried to only represent the good side of him in the commercial. Since we aimed to fool people by showing only the positive effects of Mao by the commercial, we inserted clips that shows the unity and loyalty towards Mao. We purposely inserted two of his images, which both portrays Mao as a very responsible and strong leader, to give people a positive impression and make them believe that they can depend on Mao Zedong as a leader of the nation. Looking how this commercial portrays a lot of points relating to Mao's achievements and respect, it truly represents the cult of personality and propaganda.